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As a wholesale supplier, we understand that our customers prefer to market our products with their own brand. To do so is simple:
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It’s an important aspect of your business, but understanding the intricacies of copyright regulations can be as daunting as earning a law degree. READ MORE >> |
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Do you know about the changes coming to Food and Beverage labeling? Food product labels and packaging that tout “natural” or “all natural” now need to be careful. If those products contain any genetically modified organism (GMO) ingredients, that “natural” reference may be illegal. READ MORE >> |
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Generating profitable donations in the nonprofit sector is no small feat. But this post and complimentary white paper contain valuable tips to help you and your customers get more from fundraising efforts. READ MORE >> |
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No, the title isn’t a typo. Thanks to Alternate Postage from the U. S. Postal Service® (USPS®), you can build the power of social networking by mail around your or your customers’ brand. READ MORE >> |
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How does planning, executing and measuring your marketing efforts in one convenient place sound? It can be done with Integrated Marketing. READ MORE >> |
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Political and election mail can often be confused as the same thing, but actually have very clear differences. READ MORE >> |
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You hear it all the time: “Go paperless, go green.” Many corporations and governments have encouraged customers and employees to switch to online statements and paperless transactions. But are these efforts more about cutting “green” from their expenses than preserving the planet’s resources? READ MORE >> |
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You’ve URL'd and QR Coded your mailpiece and created essential landing pages on your website. But adding that digital element is only half the fun. The real thrill comes from tracking and measuring how well your printed piece delivers. READ MORE >> |
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If it isn’t already, Direct Mail should be a key component in your business for attracting or keeping your customers. Believe it or not, Direct Mail continues to out-perform other forms of media in overall cost effectiveness. However, the items that are mailed need to be something that will achieve the desired result – a response! READ MORE >> |
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Looking for ideas to market your company and/or customers year-round? Here are some great ways to set yourself apart each month of the year! READ MORE >> |