Label Characteristics

To best determine how your label will be used, review the following label characteristics:

Dimensions - Determine your label dimensions with an accurate drawing that includes (but is not limited to) the width, length, corner radius, and position and diameter of interior cuts, orientation to the roll, or sheet. See a diagram on how to measure a label.

Material - The type of materials you use for your label are very important. There are many factors to consider in your choice, including it's inteded use, life span, the surface it will be applied to, and more. Learn more here. You can also look at our available face stocks and adhesives.

Copy - This refers to the copy and design that will be printed on the label. The orientation of the copy to the label width, length and roll or sheet, is very important to the document.

Colors and Color Breaks - Verify your label colors with PMS charts and remember to consider the label material's background color. PMS colors will look different on label stocks such as films, fluorescents, and foils. Digital printing will not match PMS swatch books-they're only used as a matching reference. See our standard PMS colors.

Protective Coatings - A protective coating is recommended if your label is exposed to chemicals, moisture, extreme temperatures, or frequent contact by human hands. Types of protective coatings include UV clear coat and lamination.