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Open it in Adobe Illustrator or Adobe Photoshop and add your logo.
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The Psychology of Color

Posted by Becca Mulkey on Dec 10, 2018 - 3:50pm

From “Color Your World” White Paper
“Color is one of those qualities that many people don’t think about consciously, yet the subconscious impact of it is jaw-dropping. Color is more than visual – it’s emotional. Color can soothe your senses, raise your blood pressure, inspire you, irritate your eyes, or even suppress your appetite. Its power is its ability to communicate with us non-verbally…”

Download “Color Your World” White Paper
To read more about the psychology of color, download our three-page Color Your World white paper. It has useful information on why color matters, how it can affect branding and marketing, what emotions each color causes us to feel, and more!

About the Author

Becca Mulkey was the previous graphic designer at Western States. As a multidisciplinary designer on the Marketing team, she visually communicated messages through a variety of print and digital mediums. Becca enjoys finding creative solutions for complex problems and taking ideas from good to great. When she’s not designing, you can find her outside kayaking, hiking, and camping.

Any views expressed in these blogs are that of the blog's author and do not necessarily represent those of Western States Envelope & Label.

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The Psychology of Color

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